Cory McKinnon
About

A designer who leads, and a leader who designs.

I'm a Senior Product Designer with management experience, working across a range of enterprise SaaS domains, including AI/ML tooling, healthcare, security, and proptech. My favorite problems are the messy ones: complex domains, entrenched workflows, and systems where clarity is hard-won.

Lately, my practice has shifted toward AI-native design, prototyping directly in code, pairing with AI tools, and designing products where the system does real reasoning on the user's behalf.

Cory McKinnon
Cory McKinnon — Lead Product Designer

How I work

01

Understand the domain

Before designing, I learn how the work actually gets done. I use research, user feedback, workflow mapping, preliminary user stories, personas, and journey maps to build a shared understanding of the problem.

02

Gather the evidence

I combine qualitative research with product analytics, competitive research, and input from Product, Sales, Customer Experience, and Engineering. This surfaces user needs, business priorities, and technical constraints early.

03

Structure the context for AI

I turn research, requirements, constraints, and decisions into structured, AI-readable documentation. Prompts and agents help synthesize findings, draft PRDs, and create shared artifacts the team can review and validate.

04

Prototype in the real medium

I use agentic AI tools to build clickable, code-based prototypes quickly. Teams and customers can respond to real interactions, realistic data, and practical constraints instead of static screens.

05

Prepare for build

Once the direction is validated, I package the work at the right level of fidelity, from focused wireframes to production-ready prototypes, with the flows, states, rules, and decisions Engineering needs.

06

Partner through delivery

I stay involved as the feature is built, working with Engineering and QA to resolve gaps, adjust the design when needed, and ensure the production experience reflects the original intent.

07

Measure and improve

After launch, I use analytics, customer feedback, usability sessions, and surveys to understand adoption, measure impact, and identify what should improve next.

“Cory is one of the best product designers I've worked with. He pairs strong design craft with real product judgment, and he moves fast without cutting corners. Our roadmap is stronger because of the way he thinks about problems.”

Indra Lalari
VP of Product, Sycle

Working on something ambitious?

I'd love to hear what you're building. Tell me about the problem and where you're headed.

Cory McKinnon© 2026